Slip-On Dancers® A Big Hit at Orlando Zumba Instructor Convention
Orlando, FL. – September 20, 2012 – For the third year in a row, Dance Yourself Fit LLC, showcased Slip-On Dancers and sponsored the recent Zumba Convention in Orlando, Florida. The convention, organized by Zumba Fitness LLC, took place from August 8th-August 12th at the Orlando Convention Center. Over 6,500 Zumba instructors from across the nation attended the annual event. At the convention, Dance Yourself Fit had a booth set up in the vendor hall to promote and sell their best-selling traction modifiers, Slip-On Dancers®, which was the only one of its kind at the convention.
“For the 3rd year in a row, we have had a fantastic time at the Zumba Convention!” said Katie Hughes, Founder of Dance Yourself Fit, LLC and the inventor of Slip-On Dancers®. “Our most popular product was our Carpet Dancers® which allow you to twist and turn on carpet while reducing the risk of knee injuries. Instructors were coming by our booth constantly because they were dancing on the carpeted floors of the convention hall. Slip-On Dancers® turned their running shoes into dancing shoes, even on carpet!”
Slip-On Dancers® are an innovative, first-of-its-kind product that turns running shoes into dancing shoes, making twisting and turning easier while reducing the risk of knee injuries. People who love dance and fitness programs love Slip-On Dancers® because they don’t have to buy dance shoes to participate.
Kate, a satisfied customer from Vermont, said, “I love using my Slip-On Dancers® when I teach Zumba classes on carpet. They allow me to keep my knees safe while still using my favorite sneakers!”
For more information on Slip-On Dancers, please visit http://www.slipondancers.com
About Katie Hughes:
Katie Hughes is the founder of Dance Yourself Fit, LLC and the inventor of “Slip-On Dancers®.” Hughes is a certified group fitness instructor and, while pursuing her Ph.D. in chemistry from Princeton University, she began teaching classes there. After Hughes heard some of her students complain about knee pain and their hesitance to buy expensive dance shoes, she developed an idea to solve their problems, and “Slip-On Dancers” were created in 2010 after Hughes completed her Ph.D.
Hughes has driven the company to remarkable growth with her creative innovation, targeted marketing, and scientific approach to problem solving. She is the winner of the “Make Mine a Million $ Business” pitch competition and has been featured in Women’s Entrepreneur Magazine, the Charlotte Business Journal, and USA Today. Hughes was an invited speaker at Princeton University on Entrepreneurship and is also a best-selling co-author who won the Editor’s Choice Award for her contribution to Women Who Mean Business, a best-selling book published in June 2012.