Author and trainer of trainers Dr. Andreas Boettcher details the importance of a well-thought-out offer design to stand out from the crowd and convert customers.

SAN DIEGO, CA — Dec 19, 2014 — International sales expert Dr. Andreas Boettcher published a new post on his blog (http://www.drandreas.com/) entitled “Why Offer Design Is Crucial to Converting Sales Leads.” In the post, he recommends that all businesspeople put serious thought into designing offers that are not only tailor-fit to customers, but that also provide value in addition to goods and services.

Says Dr. Boettcher, “In marketing terms, your offer is not just what services you sell, but what value you provide — and unless you’ve thought this through with care, your business will most likely blend in rather than stand out.”

Dr. Andreas Boettcher is a world-renowned speaker, sales expert, and author with multiple million-plus dollar businesses to his name. The former Director of Sales for Peak Potentials Training, Dr. Andreas led all aspects of sales, building a new million-dollar sales team from scratch and overseeing offers presented from the stage, including scripting. A three-time Ironman triathlete with over 50 races to his name, Dr. Andreas draws from his self-discipline and business acumen to tell compelling stories of inspiration, motivation, and commitment, and helps others do the same.

Read the whole article here  http://www.drandreas.com/blog/offer-design-crucial-converting-sales-leads/

About Dr. Andreas Boettcher:

Author of Amplify Your Talk: How to Instantly Attract New Clients in Less Than an Hour With Virtually No Marketing Costs and renowned international speaker, Dr. Andreas Boettcher has shared his sales and public speaking expertise with entrepreneurs, service professionals, and experts worldwide. Dr. Andreas is a successful entrepreneur with multiple million-plus dollar businesses to his name. The former Director of Sales for Peak Potentials Training, Dr. Andreas led all aspects of sales, building a new million-dollar sales team from scratch and overseeing millions of dollars in offers presented from the stage, including scripting. Dr. Andreas has personally delivered well over 1,000 presentations and shared the stage with best-selling authors such as Brian Tracy, Mark Victor Hansen, Peter Diamandis, Lisa Sasevich, Dr. Deepak Chopra, and Tony Robbins. He continues to work with Success Expert Brian Tracy as his master sales trainer and partner.

Dr. Andreas offers workshops and trainings for professional sport teams in the NBA, NHL, NFL, and MLB, teaching relationship-based selling skills in order to customize the fan experience while building long-term relationships with their fans. He now enjoys helping entrepreneurs, experts, coaches, consultants, and professionals amplify their message so they can make a bigger difference doing what they love.