Sales Training Expert Matthew Linklater Publishes a New Blog on the Process of Addressing Prospect Concerns and Questions

Matthew Linklater, author of Quick Witted: Saying the Right Thing to Win Big and trainer in the areas of business and personal success, writes about how your sales team can squelch prospect concerns by communicating about them with appropriate problem-discovering statements and questions.

Chicago, IL – April 1, 2011 – Matthew Linklater, certified practitioner and coach of Neuro-Linguistic Programming, expert in Time Line TherapyTM, hypnotist, speaker and author, recently published a blog on his website ( the importance of the Undeniable Truth Tree in the product pitch script of your company’s sales management team. The blog, titled “The Truth, Whole Truth and Nothing But the Truth,” encourages sales representatives to ask questions and make statements that explore prospective client objections and problems, so they can be weighed against their goals.

Linklater writes, “Our business of professional sales coaching and training has brought us in front of a myriad of clients of all different industries, company sizes and experience levels. Yet, one thing we consistently see as a need among our clients is refinement in the area of communication. Before working with our techniques and training tools, many of our client companies would not have the proper communication guidelines to follow in leading a sales conversation in the direction – and at the pace – that is most effective for the customer to arrive at a purchase decision.”

“Think about the questions you could be asking and statements that you could be making that would engage your prospects in an active conversation about the objections they may have against your product or service. Your mission is to ensure that you effectively communicate how your company will fulfill their goals and needs at a level that meets or exceeds the price that they will be paying to you. By going through the Undeniable Truth Tree with your prospects, they will be thoroughly informed on the ways that your management and staff will address the concerns and problems that they feel might be in the way of your possible business agreement. That, my friends, is a win-win,” argues Linklater.

Matthew Linklater and Denise Wayman are co-founders of and former Vice Presidents of three fortune 100 companies and are accomplished motivational speakers and life-changers.  Authors of three books, Quick Witted: Saying The Right Thing to Win Big, Basic Training: Sales Boot Camp, and Counter Attack with legendary Brian Tracy, these two Sales Gurus combine extensive business experience with their expertise as certified master practitioners, trainers and coaches of Neuro-Linguistic Programming in conjunction with Time Line TherapyTM to help you exceed your sales goals!

The entire blog can be found at

About Matthew Linklater and Denise Wayman:

Matthew Linklater, and his business partner and fiancée, Denise Wayman, help clients with personal development, positive thinking and action orientation – teaching others to effectively identify and grab hold of their dreams. In addition to their specializations in Neuro-Linguistic Programming, and Time Line TherapyTM, this high-impact duo utilizes their expertise in hypnosis for their clientele’s personal and professional development and training. The dynamic success mentoring team works with individual clients on their career goals as well as business teams on sales and performance goals, to manifest extraordinary success for top-line growth and bottom-line profits. Together, Matthew and Denise have a revolutionary Live Your Vision process that aligns mind, body and spirit in the right direction for success.

As Authors, Speakers and Success Coaches, Matthew Linklater and Denise Wayman offer powerful business consulting and high-impact personal coaching. They have trained business leaders to increase in the critical areas of sales coaching, building instant rapport with others, 3D Communication for negotiation and conflict resolution, motivation of team members, goal achievement, product scripting and leadership. This team’s personal coaching methods incorporate powerful NLP techniques, Time Line Therapy®, the Live Your Vision experience and the Ericksonian Hypnosis method.

To learn more about Matthew Linklater, please visit

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