Best-selling author and serial entrepreneur Dr. Andreas Boettcher explains the ins and outs of offer design, from avoiding a sales-pitch mentality to creating urgency.

SAN DIEGO, CA — Jul 30, 2015 — Entrepreneur, author, and trainer of trainers Dr. Andreas Boettcher published a new blog post entitled “Offer Design Dos and Don’ts.” In the post, he discusses the best practices for offer design, encouraging an inviting, helpful attitude rather than a typical pitch approach to win the confidence of potential clients.

Boettcher says, “Your offer is the engine that will take your business where you want it to go. No matter how skilled you are at your job or how well your clients like you, a lackluster offer means you won’t be able to seal the deal. Like a high-powered engine, your offer needs good design and fine-tuning to maximize its potential. But you don’t need to be a sales expert to know how to do this — you simply have to follow a few best practices.”

Dr. Andreas Boettcher is a world-renowned speaker, sales expert, and author with multiple million-plus dollar businesses to his name. The former Director of Sales for Peak Potentials Training, Dr. Andreas led all aspects of sales, building a new million-dollar sales team from scratch and overseeing offers presented from the stage, including scripting. As a three-time Ironman Triathlete with over 50 races to his name, Dr. Andreas draws from his own learned self-discipline and business acumen to share compelling stories and proven content filled with inspiration, motivation, and resources to help others do the same or even better.

Read the whole article here http://www.drandreas.com/blog/offer-design-dos-and-donts/

About Dr. Andreas Boettcher:

Author of Amplify Your Talk: How to Instantly Attract New Clients in Less Than an Hour With Virtually No Marketing Costs and renowned international speaker, Dr. Andreas Boettcher has shared his sales and public speaking expertise with entrepreneurs, service professionals, and experts worldwide. Dr. Andreas is a successful entrepreneur with multiple million-plus dollar businesses to his name.

The former Director of Sales for Peak Potentials Training, Dr. Andreas led all aspects of sales, building a new million-dollar sales team from scratch and overseeing offers presented from the stage, including scripting.

Dr. Andreas has personally delivered over 1,000 presentations and shared the stage with Tony Robbins, Dr. Deepak Chopra, Peter Diamandis, Mark Victor Hansen and Brian Tracy. He continues to work with Success Expert Brian Tracy, as his Master Sales Trainer.

Dr. Andreas offers workshops and trainings for professional sport teams in the NBA, NHL, NFL, and MLB, teaching relationship-based selling skills in order to customize the fan experience while building long-term relationships with their fans.