Sales and Marketing Expert, Mike Colesante, Hits Best Seller List With “The Next Big Thing”

Mike Colesante, sales and marketing expert, recently hit two separate best seller lists with the new book, “The Next Big Thing: Top Trends From Today’s Leading Experts to Help You Dominate the New Economy.”

Orlando, Fla. – March 21, 2011 – Mike Colesante, Vice President of Sales for Backup Technology, the leading global provider of managed backup and disaster recovery services,  recently joined a select group of America’s leading entrepreneurs and businesspeople to collaborate and co-write the business and marketing book titled, The Next Big Thing: Top Trends From Today’s Leading Experts to Help You Dominate the New Economy. The book was published by CelebrityPress™, a leading business and marketing book publisher founded by Nick Nanton, Esq. and business partner, JW Dicks, Esq.

Mike Colesante is also the purveyor of, a blog website where he discusses the sales and marketing system, he developed to grow his business. focuses on helping entrepreneurs and sales professionals get off the cold call rat race, make appointments and create clients for life.

The new book, The Next Big Thing: Top Trends From Today’s Leading Experts to Help You Dominate the New Economy was released on Thursday, March 10, 2011.  It features forward thinking trends to help entrepreneurs and business people dominate the new economy.  Mike   contributed a chapter titled “How To Create And Build Your Personal Brand.”

On the day of release, The Next Big Thing reached best-seller status on, reaching #4 in both the Entrepreneurship and Communications categories.

From CelebrityPress:

The old adage states: “Driving forward while focusing on the rearview mirror will land you in an accident.” This also holds true in business. While it’s important to understand the past, the future is where the real opportunity lies. But how do you tell the difference between passing fads and profitable trends? The authors in this book aim to do exactly that. Forty-one leading experts across multiple industries have teamed up to share The Next Big Thing to help you profit in this new economy.

After such a successful release, Mike Colesante will be inducted into The National Academy of Best-Selling Authors™, an organization that honors authors from many of the leading independent best seller lists.

To order a copy of the book, go to

Learn more about Mike Colesante at

About Mike Colesante:

Mike Colesante has started, grown and sold several businesses in hi-tech industries.   He currently serves as Vice President of Sales at Backup Technology, a leading global managed backup services and disaster recovery company.  Backup Technology provides high-end data protection and disaster recovery services to fortune 1000 companies.

His proven and tested sales appointment system and strategic sales management program has documented and proven success. He consistently enjoys a 23% appointment rate and a remarkable 93% contact rate with targeted prospects.

To learn more about Mike Colesante, and download a free copy of the same sales letter I use to achieve a 92% contact rate with major accounts go to click “free stuff” and download the free Appointment System.

About Celebrity Press™:

Celebrity Press™ is a business book publisher that publishes books from thought leaders around the world. Celebrity Press™ specializes in helping its authors grow their businesses through book publishing. Celebrity Press™ has published books alongside Brian Tracy, Ron Legrand, Mari Smith, Kelly O’Neil, Alexis Martin Neely and many other of the biggest experts across diverse fields.

If you’d like to learn more about Celebrity Press™ or to see if we’re a good fit for your book project, please visit

Posted Under: CelebrityPress