Peter J. “Coach Pete” D’Arruda Named Executive Producer For Upcoming Feature “Real Heroes: The Rudy Story”

Peter J. “Coach Pete” D’Arruda is joining with DNA Films®, an Emmy® Award-winning film production company, to be featured as Executive Producer in the new documentary short called “Real Heroes: The Rudy Story.”

Cary, NC – January 10, 2017– Peter J. “Coach Pete” D’Arruda, has signed as an Executive Producer in a new documentary short film from DNA Films® titled “Real Heroes: The Rudy Story.” Five-time Emmy Award winning Director, Producer and Filmmaker Nick Nanton is gearing up to helm a documentary on the real story of Rudy Ruettiger, famously known as the inspiration for the 1993 film, Rudy. This documentary will tell Rudy’s full story along with the journey of making the movie, which truly embodies the phrase, “Never give up on anything.”

As an Executive Producer, Mr. D’Arruda is invited to participate in the filming of a live, intimate interview with Rudy himself, where he explain all the different paths he took to achieve his dream and share the journey he had to take after realizing his life’s goals.

The film, tentatively titled “Real Heroes™: The Rudy Story,” begins principal photography in April 2017 in South Bend, Indiana, where The University of Notre Dame is located.

pete-darrudaMore About Pete D’Arruda:

Peter J. D’Arruda is President of the IARFC (International Association of Registered Financial Consultants), an Investment Advisor, and has been in the financial arena for nearly 25 years. He is the founder at a financial firm designed to help his clients Cross the street of life. At Capital Financial Advisory Group, LLC he and his team strive to help their clients take the worry out of living in retirement. Known as “COACH PETE” to most of his clients, Pete has made it his lifetime goal to assist his clients in achieving the levels of success they desire.

He has authored 6 books and co-authored 2. Two of his books have reached the best-sellers list on Amazon. The most noteworthy book, Successonomics, is one that Coach Pete co-authored with Steve Forbes. But, by far, his favorite book just happens to be his most recent, “7 Baby Steps to a ridiculously Reliable Retirement Income”

Each week he hosts the wildly popular, nationally syndicated, Financial Safari radio show, heard by millions each year. You can listen to past shows on iTunes and by visiting He has just been named to the prestigious Forbes Leadership Council and will be submitting at least 6 articles a year to Forbes for their readers’ print and web enjoyment. He graduated from The University of North Carolina in 1988.

Coach Pete is WINNER OF:
2 Quillys (best-selling author award)

He is a proud father of daughter, Caroline, age 11 with his wife, Kim.

Mr. D’Arruda was seen in USA Today in recognition of his best-selling book, The Secret to Winning Big: The World’s Leading Experts Reveal Their Strategies for Winning Big In Life and Business.

 To learn more about Coach Pete and his services, please visit, or call 866-882-9785

About DNA Films®:

DNA Films® is led by five-time Emmy® Award Winning Director and Producer, Nick Nanton and Emmy® Award Winning Producer, JW Dicks. Dicks and Nanton have produced multiple award winning films including Return to Esperanza, Visioneer: The Peter Diamandis Story, Esperanza, Mi Casa Hogar and Jacob’s Turn. Their productions have won several Emmys and together they have been awarded dozens of Telly Awards for excellence in television and film production.  Combined, they have produced and directed more than 500 television episodes and dozens of films.

Dicks and Nanton’s goal is to bring the uniqueness of entrepreneurs and their stories to the big screen as a means of encouraging a new generation of entrepreneurs and strengthening the economy.


Media contacts:

Christine Enberg

Dicks + Nanton Celebrity Branding Agency

[email protected]


Posted Under: DNA Films, Real Heroes, The Rudy Film