JW Dicks, Esq., business strategist and personal branding expert, along with Nick Nanton, Esq., The Celebrity Agent, recently offered some helpful tips on how you can add some personality to your online and offline marketing.

Orlando, Fla. – September 17, 2010 – Co-founders of the Dicks and Nanton Branding Agency and best-selling authors, Nick Nanton, Esq., The Celebrity Agent and JW Dicks, Esq., America’s Foremost Expert on Personal Branding for Business Development, were recently named Top 10 expert bloggers on FastCompany.com.

In their latest blog post, titled “Personal Branding Tip: Put A Little PERSONALITY In It!”, Nick and JW provide some strategies that businesses, small and large alike, can use to display some personality in their online and offline campaigns.  The post also contains a video by Nick Nanton that reveals some great online tools that will allow you to get started instantly.

“If you want to build your personal brand and be perceived as an expert by your audience, ultimately your expertise has to align with your personality and who you’re trying to connect with. Although scary at times, that means you have to let people in on who you are,” write Dicks and Nanton.  “We’ve heard it said before that it’s 10 percent what you know and 90 percent the other stuff. We’re not positive that ratio is exactly right, but it does a great job at making the point that ‘people have to know you before they’ll listen to you.’ That’s what our friend James Malinchak says and we agree,” continued the authors.

“You’ve got to give people reasons to want to like you, reasons they’ll be attracted to you, think they’re like you and ultimately trust you and do business with you.,” write the authors.  Nick Nanton and JW Dicks also reveal the formula for the origin story. “It will allow you to show your personality as well as the reason why your audience should listen to you and follow what you have to say,” write Dicks and Nanton.

To read the entire post and learn more about these strategies in detail, visit http://www.celebritybrandingagency.com/blog/personal-branding-tip-put-a-little-personality-in-it.php

JW Dicks is one of America’s leading experts on using personal branding to build a business.  JW emphasizes branding, and the importance of online marketing and social media to his clients and gives them strategies to expand their business in the current economy.

Nick Nanton, Esq. is known as “The Celebrity Agent” for his role in developing and marketing business and professional experts into Celebrity Experts in their field, through personal branding, to help them gain credibility and recognition for their accomplishments. Nick’s expertise on branding and marketing has been sought out and featured in the Los Angeles Times, Orlando Sentinel, The Chicago Tribune, The California Chronicle, DailyMe.com, FastCompany.com, USA Today, Newsweek and the Wall Street Journal, among others.

For more information on JW Dicks, visit http://www.CelebrityBrandingAgency.com

To learn more about Nick Nanton, visit http://www.NickNanton.com

About J.W. Dicks:

J.W. Dicks, Esq. is America’s foremost authority on Personal Branding for Business Development. He has developed some of the most successful mass media and multi-channel business marketing campaigns in the country and built multi-million dollar businesses on the back of them – to the tune of more than $500,000,000 in sales.

J.W.  represents some of the top marketers and professional experts in the world in the growth of their businesses using online and offline business development systems, social media, multi-dimensional marketing, franchising and strategic legal structure to accomplish their goals and capitalize on the assets they create.

A “Best Selling” author with more than 14 published books, and hundreds of articles, J.W. has also been quoted or appeared in Newsweek, The Wall street Journal, USA Today, NBC, ABC, CBS, and FOX affiliates as well as Entrepreneur’s Start-Up Magazine, Forbes.com, CNN.com, and many other national and local media outlets.

In addition to coaching and consulting for clients nationwide, J.W. is also a successful entrepreneur living in the trenches himself.  He has built his own businesses, with annual sales exceeding $35 Million, developed real estate in excess of $200 Million and created and sold intellectual property rights for as much as $1.8 Million.

J.W. is a graduate of the University of Florida and George Mason College of Law. He is a member of the American Bar Association, NASD, National Association of Realtors, the Florida Bar and the Virginia Bar.
J.W.’s business address is in Orlando, and his play address is at his beach house where he spends as much time as he can with his wife of 37 years, Linda, and their two Yorkies. His major hobby is fishing… although the fish are rumored to be safe.

[email protected] •  800.980.1626
http://www.DicksNanton.com

About Nick Nanton, Esq.:

Nick Nanton, Esq. is known as “The Celebrity Agent” for his role in developing and marketing business and professional experts into Celebrity Experts in their field, through personal branding, to help them gain credibility and recognition for their accomplishments. Nick is recognized as the nation’s leading expert on personal branding as Fast Company Magazine’s Expert Blogger on the subject and lectures regularly on the topic at the University of Central Florida. His book Celebrity Branding You® has been selected as the textbook on personal branding at the University.

Nick serves as the Producer of America’s PremierExperts® television show and The Next Big Thing® radio show, both designed to recognize the top Experts in their field and bring their solutions to consumers.

Nick is an award winning songwriter and television producer and has worked on everything from large scale events to reality tv pitches with the likes of Bill Cosby, President George H.W. Bush, Superbowl Champion Don Shula, Legendary Basketball Coach Bobby Knight and many more. Nick is recognized as one of the top thought leaders in the business world and has co-authored the best-selling books, Celebrity Branding You!®, Big Ideas for Your Business, Shift Happens and Power Principles for Success and has interviewed the top business leaders in the world, including Donald Trump, Richard Branson and Tony Hsieh, CEO of Zappos.com. Nick also serves as editor and publisher of Celebrity Press™, a publishing company that produces and releases books by top Business Experts. CelebrityPress has published books by Brian Tracy, Mari Smith, Ron Legrand and many other celebrity experts and has published books for more than 60 best-selling authors. Nick has been featured in USA Today, The Wall St. Journal, Newsweek, The New York Times, Entrepreneur® Magazine, FastCompany.com and has appeared on ABC, NBC, CBS, and FOX television affiliates speaking on subjects ranging from branding, marketing and law, to American Idol.

Nick is a member of the Florida Bar, holds a JD from the University of Florida Levin College of Law, as well as a BSBA in Finance from the University of Florida’s prestigious Warrington College of Business. Nick is a voting member of The National Academy of Recording Arts & Sciences (NARAS, Home to The GRAMMYs), a 4-time Telly Award winner, and spends his spare time working with Young Life, Florida Hospital and rooting for the Florida Gators with his wife Kristina, and their two sons, Brock and Bowen.

To find out more about and Nick Nanton, please visit http://www.DicksNantonAgency.com and http://www.NickNanton.com