Nick Nanton, Esq., The Celebrity Lawyer and Agent to top Celebrity Experts, describes the process by which a strong personal brand creates a perception of value.

Orlando, FL – March 20, 2012 – Nick Nanton, Esq., Founder of The Dicks and Nanton Companies, a Personal Branding company, recently published a Blog on his website (http://www.nicknanton.com) discussing the importance of establishing a strong value proposition. The Blog, titled “Establish Value with a Strong Personal Brand,” offers three ways in which a strong brand establishes value.

Nick Nanton writes, “I have been talking recently about the importance of competing on value, not on price. When your business can charge higher prices than the competition in your market, yet still attract business because of the superior value you provide, you are well on the way to success.”

The Dicks and Nanton Companies specialize in Personal Branding. They help clients to elevate their recognition and credibility in their business or professional niche.

The entire Blog can be found at http://www.celebritybrandingagency.com/blog/establish-value-with-a-strong-personal-brand.php

To learn more about Nick Nanton, please visit http://www.nicknanton.com and http://www.CelebrityBrandingAgency.com

About Nick Nanton, Esq.:

An Emmy Award Winning Director and Producer, Nick Nanton, Esq., is known as The Celebrity Lawyer and Agent to top Celebrity Experts for his role in developing and marketing business and professional experts, through personal branding, media, marketing and PR to help them gain credibility and recognition for their accomplishments. Nick is recognized as the nation’s leading expert on personal branding as Fast Company Magazine’s Expert Blogger on the subject and lectures regularly on the topic at the University of Central Florida. His book Celebrity Branding You® has been selected as the textbook on personal branding at the University.

The CEO of The Dicks + Nanton Celebrity Branding Agency, Nick is an award winning director, producer and songwriter who has worked on everything from large scale events to television shows with the likes of Bill Cosby, President George H.W. Bush, Brian Tracy, Michael Gerber and many more.

Nick is recognized as one of the top thought-leaders in the business world and has co-authored 10 best-selling books, including the breakthrough hit Celebrity Branding You!®.

Nick serves as publisher of Celebrity Press™, a publishing company that produces and releases books by top Business Experts. CelebrityPress has published books by Brian Tracy, Mari Smith, Ron Legrand and many other celebrity experts and Nick has led the marketing and PR campaigns that have driven more than 300 authors to Best-Seller status. Nick has been seen in USA Today, The Wall St. Journal, Newsweek, Inc. Magazine, The New York Times, Entrepreneur® Magazine, FastCompany.com. and has appeared on ABC, NBC, CBS, and FOX television affiliates around the country speaking on subjects ranging from branding, marketing and law, to American Idol.

Nick is a member of the Florida Bar, holds a JD from the University of Florida Levin College of Law, as well as a BSBA in Finance from the University of Florida’s Warrington College of Business. Nick is a voting member of The National Academy of Recording Arts & Sciences (NARAS, Home to The GRAMMYs), a member of The National Academy of Television Arts & Sciences (Home to the Emmy Awards) co-founder of the National Academy of Best-Selling Authors, a 6-time Telly Award winner, and spends his spare time working with Young Life, Downtown Credo Orlando, Florida Hospital and rooting for the Florida Gators with his wife Kristina and their three children, Brock, Bowen and Addison.

To learn more about Nick Nanton, please visit http://www.nicknanton.com and http://www.CelebrityBrandingAgency.com