Online Marketing Expert, David White, Featured on FOX as Guest on The Brian Tracy Show

David White, CEO of Weboptimiser, was recently seen on FOX and other network affiliates across the country as an expert guest on The Brian Tracy Show.

London, England – June 8, 2011 – David White, search engine marketing expert, was recently an expert guest on The Brian Tracy Show.  Best-selling author Brian Tracy, one of the country’s leading business minds, hosts the show that was recently featured on FOX and other major network affiliates across the country.

“The Brian Tracy Show” features an interview format, with Brain Tracy interviewing business leaders and marketing experts from around the world. David was one of Mr. Tracy’s recent guests, discussing his successful internet marketing company, Weboptimiser.

David White is the Founder and CEO of Weboptimiser, one of the Internet marketing sector’s best known and most respected optimisation companies.  Since founding the company in 1996, David’s experience has grown from search to all aspects of traffic generation to lead capture techniques, membership sites, video and mobile optimisation to real world business development for client companies.  David is also the co-author of the best selling marketing book, The Relationship Age: The world’s leading experts teach you PROVEN strategies for creating profitable relationships in the world of Social Media and the forthcoming book The New Masters of Online Marketing.

Brian Tracy is Chairman and CEO of Brian Tracy International, a company specializing in the training and development of individuals and organizations.  He’s widely recognized as one of the world’s foremost thought leaders on personal and business success, and his teachings have transformed the lives of millions across the world.  Brian Tracy has consulted for more than 1,000 companies and addressed more than 5,000,000 people in 5,000 talks and seminars throughout the US, Canada and 55 other countries worldwide. As a Keynote speaker and seminar leader, he addresses more than 250,000 people each year.

The Brian Tracy Show was produced by Nick Nanton, Esq. and JW Dicks, Esq. Dicks and Nanton are also the founders and producers of the organization and TV show, America’s PremierExperts®.

Learn more about David White and Weboptimiser by visiting

About David White:

Based in London, David started off as an engineer in Missile Guidance, so you could refer to him as a bonafied Rocket Scientist. In 1996, he established Since then David White literally set the standards for the search Industry and has been the man behind many online campaigns for one man bands to very large brands.

As CEO of Weboptimiser he is the only professional to have chaired the Search Council of the IAB in Europe, ever. The IAB (Internet Advertising Bureau) originally determined the specification of the banner advertising format. Whilst he chaired the Search Council he also determined Advanced Search Engine Marketing and Benchmarked Search Engine Marketing. He was also the first to defend ethical optimization.

He has been the man behind the scenes who has been kept busy continuing to develop actual campaigns for major retailers and hotel groups across the World, working most notably with Ford, Marriot and most recently Virgin Money. As David tells us, he works with major brands to one-man bands. He says it is not the size that is important, but the challenge.

Today David continues to work on client accounts, is still a member of the IAB but has increasingly got involved in the world of Social Media with the development of iMA profiling systems and Video. His experience has grown from search to all aspects of traffic generation to lead capture techniques, membership sites, video and mobile optimisation to real world business development for client companies.

David clearly really knows his stuff. You can learn more about him and his business at

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