International Trainer and Real Estate Design Expert Christine Rae Points Out the Detrimental Impact That Buying Cheap Can Have in the Marketplace
Christine Rae, Founder and CEO of Certified Staging Professionals International Business Training Academy, an educational program for home staging consultants, explains that her staging certification academy has positioned itself as top quality, rather than cheapest deal.
St. Catharines, Ontario – September 27, 2011 – Home Staging expert, Christine Rae, Founder and CEO of Certified Staging Professionals International Business Training Academy, recently published an article on her website www.stagingtraining.com that argues against the philosophy behind her staging education competitors bargain business models. The article, titled “Have You Become a Best-Price Consumer” asserts that the power of the face-to-face training experience and hands-on exposure to staging principles offers students the best staging certification education possible.
Rae writes, “Most everyone will have you believe that today’s consumers are looking for the cheapest price, in their search for securing the best bang for the buck. As many parts of the World are still struggling through an economic recession, budgets are squeezed tight and when many low price option stores are flourishing it seems rational to believe.
I would argue that value vs. price still has a place in this market and is one of the keys to economic recovery.”
“At CSP Internationl, we pride ourselves on the quality of our products and services. Over the last six years we have focused our marketing strategy on differentiation, and superior product/delivery – not on positioning ourselves at the lowest price. Although other staging training competitors battle for cost leadership, we stand firmly behind our position of upholding our training standards and growing the industry with quality educated professionals. We are successful because we know what we offer provides a higher return for the staging professionals’ investments,” reports Ms. Rae.
Certified Staging Professionals trains home stagers through a comprehensive course of study that includes 3 days in a classroom, 4 weeks of home study and 6 weeks of hands-on market coaching. CSP is also a resource for Realtors and home sellers to find and hire graduates of this highly accredited staging education program, for assisting them in successfully closing their real estate sale.
The entire article can be found at http://www.stagingtraining.com/articles/have-you-become-a-best-price-consumer.php
To learn more about Christine Rae and Certified Staging Professionals, please visit http://www.stagingtraining.com.
About Certified Stating Professionals:
CSP began as the brainchild of its founder and president, Christine Rae. A long-time corporate executive, Christine began CSP with the goal of bringing her penchant for high standards and business ethics together with her knowledge of design and the real estate industry. Having done extensive training in New York City, Seattle and in North Carolina, Christine knew there was a need for a distinctly Canadian approach to staging. Now, CSP is Canada’s leading source for finding highly trained stagers across the country, is the primary destination for anyone wanting to become a stager, and it is the company more real estate agents turn to, on behalf of their clients. They are a Canadian success story, and they’re expanding into Australia, Germany and France.
About the CSP designation:
The CSP designation is recognized by real estate professionals, builders, home stagers, decorators and the average home seller for its brand reputation of excellence. The designation identifies home staging consultants who have earned a certification in the staging industry that included quality training with vigorous testing and hands-on apprenticeship.
About Christine Rae:
Christine Rae, founder and president of the Certified Staging Professionals (CSP) International Business Training Academy, is well-known and well-respected for her work in the Redesign and Staging industry and as an international trainer. Her passion for staging and decor, her desire to help people and her talent for training are reflected in the success of the Academy. Christine’s dedication to excellence has developed CSP into an international success and into more than just a training facility – the CSP Academy is also a resource centre and a support network.