Hyperlocal Marketing Expert Torey Eisenman Hits Amazon Best-Seller List With “Against The Grain”

Torey Eisenman recently hit five Amazon.com best-seller lists with the new book, “Against The Grain.”

Orlando, Fla. – December 20, 2013 – Best-selling author Torey Eisenman, CEO of HobNob Orlando LLC, joined a select group of the world’s leading experts, along with noted business development expert, best-selling author and speaker, Brian Tracy, to co-author the book titled, Against The Grain: The World’s Leading Experts Reveal How They Achieved Positive Results in a Down Economy! The book was released on September 5th, 2013 by CelebrityPress™ – a leading business book publisher.

Against The Grain showcases a group of Celebrity Experts® including entrepreneurs, mentors and coaches who have survived and thrived in the midst of the constantly changing marketplace – going Against The Grain. To the reader who wants to enjoy success, these Celebrity Experts® share with them proven ways to move forward with their plans and the mindset required to do it.

Torey Eisenman contributed a chapter titled “Mindset To Success.”

On the day of release, Against The Grain: The World’s Leading Experts Reveal How They Achieved Positive Results in a Down Economy! achieved best-seller status in five Amazon.com categories.  The book reached best-seller status in the following categories: “Direct Marketing,” “Marketing,” “Entrepreneurship,” “Marketing and Sales” and “Personal Finance.”

After such a successful release, Torey Eisenman will be recognized by The National Academy of Best-Selling Authors™, an organization that honors authors from many of the leading independent best-seller lists.

To order a copy of the book, please go to http://toreyeisenman.theagainstthegrainbook.com

The royalties from this project will be given to Entrepreneur’s International Foundation, a not for profit organization dedicated to creating unique launch campaigns to raise money and awareness for charitable causes.

Torey was recently interviewed on the television show, “America’s PremierExperts,” which was seen on NBC, ABC, CBS and FOX affiliates across the country. In 2010, she was recognized in Inc. Magazine as an “Emerging Business Leader.”

About Torey Eisenman:

As a graduate of Florida Atlantic University with a degree in Marketing, Torey took her skills into the home building industry in 1991. By the time the real estate industry was ramping up in 2001, Torey had 10 years of experience in the Luxury Home Market, a general contractor’s license, and a brand new company called Benchmark Real Estate Group, Inc.

She quickly found that her success in the corporate world for 7 years was a detriment to focusing on her business. As job offers came in from various companies it was hard to branch out on her own and walk away from perceived security. As life would have it, there came a period of time when the real estate market crashed, she lost her job, and sadly lost both of her parents. It was at this low point that Torey made one of the most significant decisions of her life. During what was perhaps the worst possible time to start a real estate company, she turned these losses into strengths as she drove full throttle into starting her company.

Eisenman quickly realized that starting a business was not easy, especially in this market. It became clear that although she was very well known in production homebuilding, the general public had no idea who Torey Eisenman and Benchmark Real Estate were. Eisenman started marketing her real estate company utilizing the internet as a low cost, high reach tool for building her brand. She learned the in and outs of not only marketing online, but connecting online with prospective clients.

This proved immensely valuable considering that over 90 percent of home buyers search online for properties. Torey just couldn’t keep these online marketing strategies to herself and saw a business opportunity in helping other businesses. The next logical question for Torey became, why only real estate? She expanded her hyperlocal online marketing business to all industries and began showing businesses the profitability of not only having an online presence, but a social presence. Her hyperlocal marketing business has expanded dramatically since 2012 and she continues to have major success in the real estate profession  having acquired expertise and new perspective in her years as a successful entrepreneur.

Learn more about Torey at http://www.ToreyEisenman.com

About Celebrity Press™:

Celebrity Press™ is a business book publisher that publishes books from thought leaders around the world. Celebrity Press™ specializes in helping its authors grow their businesses through book publishing. Celebrity Press™ has published books alongside Brian Tracy, Dr. Ivan Misner, Ron Legrand, Mari Smith, Kelly O’Neil, Alexis Martin Neely and many of the biggest experts across diverse fields.

Learn more at http://www.CelebrityPressPublishing.com

Posted Under: CelebrityPress