William R. Benner, Jr., President and CTO of Pangolin Laser Systems, recently hit three separate Amazon.com best-seller lists with the new book “The Only Business Book You’ll Ever Need.”

Orlando, Fla. – March 21, 2012 – Hardware development and software expert, William R. Benner, Jr., recently joined a select group of business experts and entrepreneurs to collaborate and co-write the business and marketing book titled The Only Business Book You’ll Ever Need. The book was released by CelebrityPress™ – a leading business book publisher.

The Only Business Book You’ll Ever Need was released on Thursday, March 8^th, 2012 and features top advice from leading entrepreneurs, business owners and marketing experts from around the world. The authors share their insights, tips and secrets to maintaining a thriving business through any kind of economy. William R. Benner, Jr. contributed a chapter titled “Create More Impact In Your Marketing By Promoting The True End Benefit of Your Products.”

On the day of release, The Only Business Book You’ll Ever Need reached best-seller status in three Amazon.com categories – reaching as high as #2 in the Direct Marketing category.  The book also reached best-seller status in the Entrepreneurship and Business Management categories.

William R. Benner, Jr. is President and CTO of Pangolin Laser Systems – a multi-national organization with offices in the United States, Central Europe and Mainland China. As President, he sets the general strategic direction for the company and oversees all company operations. As CTO, he is in charge of all hardware and software, as well as research and development on new products, which tend to strongly influence the future direction of the laser- and SMS-display industries.

In addition to having received more than 20 international awards for technical achievement, Benner’s products are used by some of the best-known companies in the world, including Walt Disney World, Universal Studios, DreamWorks, Boeing, Samsung, and Lawrence Livermore Labs.  Benner is also a co-author of the best-selling business books, Game Changers: The World’s Leading Entrepreneurs – How They’re Changing The Game & You Can Too! and Win!: 35 Winning Strategies From Today’s Leading Experts.

From CelebrityPress®:

Efforts and courage are not enough without purpose and direction.
~ John F. Kennedy

This quote is clear. We are well advised to pursue success in business with purpose and direction. Business spans a wide range of skills, of which Marketing is the most dominant. This book covers the skills necessary to become successful – whether you are selling products, services, or a derivative of both.

It is fascinating to note that the topics covered here by Celebrity Experts®, most of which are marketing related, include: Ways to build a business, Use of Social Media, Planning and Strategies for Businesses, Brands and Branding, Determination, Motivation and Commitment, Advertising in the New Economy, Mindset and Passion, and the importance of ethics in business.

After such a successful release, William R. Benner, Jr. will once again be recognized by The National Academy of Best-Selling Authors™, an organization that honors authors from many of the leading independent best-seller lists.

To order a copy of the book, please go to http://www.celebritypresspublishing.com/publications/the-only-business-book-youll-ever-need.php

Learn more about William R. Benner, Jr. at http://www.pangolin.com/aboutpangolin.htm#Personnel

About William R. Benner, Jr.:

Beyond his work at Pangolin, Benner has served as a director on several boards as well as Technical Committee Chairman for the International Laser Display Association. He has also consulted for companies outside of Pangolin including NEOS, Cambridge Technologies, RMB Miniature Bearings and many others.

Benner holds numerous Patents, and has received personal letters of commendation from President Ronald Reagan and Florida Governor Bob Graham. He has also been published in the SMPTE Journal, The Laserist, LaserFX, US Tech magazine and Motorola’s Embedded Connection magazine. He was selected as one of America’s PremierExperts™ as well as being featured on NBC, ABC, CBS and FOX television affiliates.

He represented the state of Florida in the United States Skill Olympics and represented the U.S. in International Skill Olympics trials, receiving gold medals for each. Benner has also received the International Laser Display Association’s highest accolade, the Career Achievement Award.

About Celebrity Press™:

Celebrity Press™ is a leading business, health and wellness book publisher that publishes books from thought leaders around the world. Celebrity Press™ has published books alongside Jack Canfield, Brian Tracy, Dan Kennedy, Dr. Ivan Misner, Robert Allen and many of the biggest experts across diverse fields. CelebrityPress™ has helped launch over 500 best-selling authors to date.

If you’d like to learn more about Celebrity Press™ or to see if we’re a good fit for your book project, please visit http://www.celebritypresspublishing.com/contact-us