Founder and CEO of Asmait Skin Care and Design, LLC, Dr. Asmait Yohannes, Signs Publishing Deal with CelebrityPress® To Co-Author “Mission Driven” with Keni Thomas.

Dr. Asmait Yohannes, Founder and CEO of Asmait Skin Care and Design, LLC will team up with other leading entrepreneurs and professionals, including Best-Selling Author® Keni Thomas, to release the new book, “Mission Driven,” which brings together successful entrepreneurs to offer advice as a catalyst to success.

New York, NY – December 27, 2022 Dr. Asmait recently signed a publishing deal to co-write the forthcoming book titled Mission Driven published by CelebrityPress® LLC. In addition to Dr.Yohannes’ expertise, the publication features content from Emmy winning producer, professional speaker, and Best-Selling Author® Keni Thomas. The book will be released under the CelebrityPress® LLC imprint, a leading business book publisher that publishes books from ThoughtLeaders® around the world.


Dr. Asmait Yohannes was selected to be in the book because of her commitment to professional success and willingness to share her vast knowledge. Her professional expertise makes her an asset to the publication and will surely benefit a wide range of readers.


Mission Driven is tentatively scheduled for release in Spring of 2023.


A portion of the royalties earned from Mission Driven will be donated to Entrepreneur’s International Fund, an organization dedicated to creating awareness for charitable causes.

For more information about the upcoming release visit


About Dr. Asmait

Tals Studio NYC


An accomplished leader and dynamic international speaker and award-winning author, Dr. Asmait Yohannes overcame countless challenges and obstacles in pursuit of her lifelong dream of becoming a CEO. Her path to entrepreneurial freedom began when she successfully transitioned from a career in nursing to an executive post as a vice-chair in corporate health care, where she rose through the ranks in a highly competitive, male-dominated environment. Today, Asmait brings that collective business knowledge, fiscal expertise, and leadership to her role as founder and CEO of her own company, Asmait Skin Care and Design, LLC.

Asmait credits her perseverance and success to the remarkable resilience of her mother and grandmother who taught her to bounce back from every fallout in life, to always adore herself and stay true to who she aspires to be, to know when to eliminate naysayers, and to be notable for her greatness in the world.

As a woman entrepreneur, Asmait’s primary goal and passion are to help bring out the natural beauty in every woman, and to provide empowerment and inspiration to women worldwide by sharing the timeless pearls of wisdom of her ancestors. Asmait has been seen on FOX, NBC & CBS news.

In gratitude to the female mentors and role models who helped her evolve into the woman she is today, Asmait is deeply committed to giving back and inspiring other women to courageously follow their dreams. She generously funds Asmait Yohannes Scholarships for young women attending Nightingale Nursing School in Uganda.  She also hosts an inspirational podcast, Inner Beauty, where she spotlights successful women entrepreneurs.



About CelebrityPress® LLC:


CelebrityPress® LLC is a leading business book publisher that publishes books from ThoughtLeaders® around the world. CelebrityPress® LLC specializes in business anthologies, among various other types of titles, and has published books alongside Jack Canfield, Brian Tracy, Dan Kennedy, Dr. Ivan Misner, Robert Allen, Michael Gerber, Tom Hopkins, and many of the biggest experts across diverse fields. CelebrityPress® LLC focuses on helping its authors grow their businesses and their personal brands through book publishing; the organization has successfully helped launch thousands of best-selling authors® to date. 


Learn more at



Dicks + Nanton Celebrity Branding Agency®


[email protected]




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