Dr. Darold Opp Says Visual Communication Required in Marketing Dental Practice Through Social Media

Dr. Darold Opp, founder of Advanced Family Dentistry and SmilePalooza! Event reveals the importance of visual marketing through social media saying it’s the most powerful way humans communicate and retain messages.

ABERDEEN, SD – June 25, 2015 – Dr. Darold Opp, DDS, founder of Advanced Family Dentistry and SmilePalooza!, recently posted a new article on his website entitled “If You’re Not Using Visual Marketing You May Vanish.” Dr. Opp shares a variety of statistics supporting his promotion of visual communication.

Opp writes, “I’m a huge fan of unorthodox marketing methods. My SmilePalooza! program is testament to that. You could say that SmilePalooza! is one big visual and mostly non-verbal marketing event.” He goes on to say, “With that in mind, social media, as it turns out is, right up my alley. It should be a big part of your dental marketing mix too.”

Opp tells his readers why social media is important in marketing a dental practice. He turns to an article in Psychology Today and shares their findings that, “93 percent of how we humans communicate is non-verbal with 55% being visual or body language and 38% tone of voice. A mere 7% of our communication is done successfully with words.” Opp concludes that since, “visuals communicate to the brain 60,000 times faster than verbal messages…thinking of what to say in your marketing messages is important, but having a powerful visual is 60,000 times more important.”

The entire article can be found at http://www.smilepalooza.com/if-youre-not-using-visual-marketing-you-may-vanish/

To learn more about Dr. Opp and SmilePalooza! visit www.smile-palooza.com

About Dr. Opp and SmilePalooza!

Dr. Darold Opp has been a practicing dentist for 30 years and is in the top one-percent net income bracket of dentists in America.  He was one of three finalists for the Marketer of the Year, an international competition held in Dallas, Texas, where he shared the stage with Dan Kennedy, recognized as the “World’s Greatest Marketer and Millionaire Maker”. Dr. Opp is the recipient of several awards for community involvement. He created SmilePalooza! as a way to give back to his patients and the community. SmilePalooza! has turned out to be an extraordinary marketing tool for the dental profession.

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