Direct Response Marketing Expert Andrew Cass Mobile Marketing Is Cheaper and More Effective Than Traditional Media
Andrew Cass, co-founder and President of RemarkaMobile, discusses the impressive ROI potential of mobile marketing campaigns and their growing popularity as an essential part of marketing strategies.
Miami, FL — Jul 17, 2015 — RemarkaMobile president and co-founder Andrew Cass published a new article entitled “The Incredible ROI of Investing In Mobile.” In the article, he reveals that an estimated revenue of $24.5 billion will come from mobile advertising campaigns alone, urging business owners and marketing managers to take advantage of this new technology.
Says Cass, “All marketing is an investment. You put your money on the line and watch as its value shrinks, flatlines — or grows beyond your wildest imagination. But with ads, unlike other types of investments, you are in control of how they perform. It’s not up to chance the same way the stock market often appears to be. So naturally, to get the biggest return on your investment, you would you want a big, inflated ad campaign that’s going to cost you tons without producing stunning results? Of course not. To maximize your ROI, you want to think lean, mean, and effective — which is exactly what mobile marketing offers.”
Author, speaker, and consultant Andrew Cass is a nationally recognized expert on the topics of Direct Response Marketing and Direct Sales training. He is the founder and editor Renegade Entrepreneur Lifestyle Magazine, now featured on the Apple Newsstand. He is also the host of the Sales Velocity Podcast and author of the book Sales Velocity, as seen on ABC, NBC, CBS and FOX. As one of the exclusive “Dan Kennedy Certified” Business Advisors, Andrew co-authored The Ultimate Success Secret (South Florida Edition) with Dan Kennedy. With nearly two decades of marketing experience and as a seven-figure producer before the age of 35, Andrew is now the president and co-Founder of his own Mobile Marketing company, RemarkaMobile, based in Miami, Florida.
The entire article can be found here http://www.remarkamobile.com/the-incredible-roi-of-investing-in-mobile/
Learn more about RemarkaMobile at www.remarkamobile.com
RemarkaMobile is a group of Certified Mobile Marketing Advisors who specialize in showing smart business owners and savvy entrepreneurs how to get a fast Return On Investment (ROI) using Mobile Text (SMS) Marketing to grow their business. Our team of experts shows you how to build ongoing Text campaigns and deliver clear, targeted messages to customers’ mobile devices.
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