Denny Floden Hits Amazon Best-Seller Lists with “The Soul of Success”

Denny Floden recently hit ten Amazon Best-Seller lists in the United States and Canada with “The Soul of Success”.

Bradenton Beach, FL –October 15, 2015 – Denny Floden recently joined a select group of business experts and entrepreneurs from around the world, along with Best-Selling Author® Jack Canfield, originator of the Chicken Soup for the Soul® series, to co-write the book , The Soul of Success, Vol.1: The World’s Leading Entrepreneurs and Professionals Reveal Their Core Strategies for Getting to the Heart of Health, Wealth and Success. The book was released on September 10th 2015 by CelebrityPress™ – a leading business book publisher.

On the day of release, The Soul of Success reached best-seller status in six US Amazon categories – reaching as high as #1 in: “Direct Marketing” and “Marketing in Small Businesses” categories. The book also reached #9 in “Marketing,” #15 in “Marketing and Sales,”#20 in “ Entrepreneurship,” and #22 “Small Business and Entrepreneurship” categories. The Soul of Success became an international best-seller, reaching as high as #1 in “Direct Marketing” on Amazon in Canada. Additionally, The Soul of Success reached #8 in “Marketing,” #10 in “Marketing and Sales,” #12 in “Small Business and Entrepreneurship,” and #55 in “Business Management” in the international categories. Denny Floden contributed a chapter titled “The C.A.R.E. Principles of Success: How Connecting, Aspiring, and Rewiring Can Empower You to Achieve the Soul of Success.”

Denny Floden photo 2From rather humble beginnings, Denny launched a success-oriented path by studying what made people successful and applying these concepts and principles to his own life. He has a history of achievement since childhood. He won five Indiana State High School Championships in swimming, and was inducted into the South Bend Riley High School Hall of Fame and the Indiana State High School Swimming Hall of Fame.

In college, he was a member of three NCAA National Championship Swimming Teams and earned three Collegiate All-America selections at the University of Michigan, while training trained to be a teacher. He finished with a BA and an MA in education.

Leaving teaching for the financial services industry, Denny started as an insurance agent for Mass Mutual. He quickly rose through the ranks becoming Staff Supervisor and, finally, Assistant General Agent. He later moved to E. F. Hutton & Company to become a Senior Financial Consultant. He is a Chartered Life Underwriter and a Life Member of the Million Dollar Round Table.

CelebrityPress™ describes the book:

Success is a concept universally embraced but individually defined. Our definition of success truly depends on our individual goals. For example, your goal might be monetary, a physical accomplishment or a moral achievement. To flesh out this topic, we are adding a few comments made by famous and successful people in diverse fields – similar and familiar concepts to those put forward by the Premier Experts® in this book.  

Success is to be measured not so much by the position that one has reached in life as by the obstacles which he has overcome while trying to succeed. ~ Booker T. Washington

You can succeed best and quickest by helping others to succeed. ~ Napoleon Hill

The difference between a successful person and others is not a lack of strength, not a lack of knowledge, but rather a lack in will. ~ Vince Lombardi

 Nothing can stop the man with the right mental attitude from achieving his goal; nothing on earth can help the man with the wrong mental attitude. ~ Thomas Jefferson

In our New Economy, the acquisition of success has been reformatted somewhat by business and industry even though its principles remain the same. The Electronic Revolution has changed the economic landscape as much as the Industrial Revolution. We now live more and more in “real time” and expect others to do the same. This era of instant communication has changed the ways in which we communicate and expect responses.

To succeed today, it is useful, perhaps essential, to have a mentor. Errors will be made, but to minimize them will speed up your journey. The Premier Experts® in this book will help you along the way. They have been there and know the road. Who would be better to guide you? They will illuminate your path to The Soul Of Success…

After such a successful release, Denny Floden will be recognized by The National Academy of Best-Selling Authors™, an organization that honors authors from many of the leading independent best-seller lists.

Click HERE to order a copy of The Soul of Success

A portion of the royalties earned from The Soul of Success will be given to Entrepreneur’s International Foundation, a not for profit organization dedicated to creating unique launch campaigns to raise money and awareness for charitable causes.

More About Denny Floden:

Venturing into Hot Air Ballooning, Denny was Owner, CEO and Chief Pilot for Capt. Phogg Enterprises, LTD. He became the first World Hot Air Balloon Champion and won the United States National Hot Air Balloon Championship. He also won the Heineken International Balloon Championship as well as the Seven-Up International Balloon Championship. He served 22 years as Chief Pilot for Kellogg’s Tony the Tiger worldwide balloon program. In 2014, Denny was inducted into the United States Ballooning Hall of Fame.

His “retirement” is a combination of a very successful real estate business based in Bradenton Beach on Anna Maria Island, Florida and the development of the Mindworks Performance Group (MPG). Denny is a Founding Member of the MPG for Personal Development, Corporate Seminars, Workshops and Keynote Addresses designed to teach and share the fundamentals of re-wiring the brain for continued success. He has shared the stage with fellow MPG members for many keynote presentations such as “Enlightened Journey towards Self Leadership” for the Georgia Nursing Association Professional Development Seminar, “Illuminating Peak Performance Seminar” for the Cornerstone Title Realtor Seminar in Sarasota, Florida, and the State of Michigan Community Health Spring Conference Keynote and Workshop. Mindset Makeover Workshops for Farm Bureau, Farmers Insurance Group and Mass Mutual round out his most recent speaking engagements.

Connect with Denny at:
[email protected]

About Celebrity Press™:

Celebrity Press™ is a leading business, health and wellness book publisher that publishes books from thought leaders around the world. Celebrity Press™ has published books alongside Jack Canfield, Brian Tracy, Dan Kennedy, Dr. Ivan Misner, Robert Allen and many of the biggest experts across diverse fields. CelebrityPress™ has helped launch over 1700 best-selling authors to date.

Learn more at



Kasey Kalchert

Dicks and Nanton Celebrity Branding Agency®


[email protected]

Posted Under: CelebrityPress, Soul of Success Vol 1