CEO and Founder of The Defining Difference, Cindy Ertman, Hits Amazon Best-Seller Lists with “The Soul of Success Volume 2”

Cindy Ertman recently hit six Amazon Best-Seller lists in the United States and Canada with “The Soul of Success Volume 2.”

Manhattan Beach, CA – October 9, 2015 – Cindy Ertman recently joined a select group of business experts and entrepreneurs from around the world, along with Best-Selling Author® Jack Canfield, originator of the Chicken Soup for the Soul® series, to co-write the book , The Soul of Success, Vol.2 : The World’s Leading Entrepreneurs and Professionals Reveal Their Core Strategies for Getting to the Heart of Health, Wealth and Success. The book was released on September 10th 2015 by CelebrityPress™ – a leading business book publisher.

On the day of release, The Soul of Success Volume 2 reached best-seller status in six US Amazon categories – reaching as high as #1 in the “Direct Marketing” category. The book also reached #7 in “Marketing,” #16 in “Marketing and Sales,” #22 in “ Entrepreneurship,” and #25 “Small Business and Entrepreneurship” categories. The Soul of Success became an international best-seller, reaching #10 in “Direct Marketing” on Amazon in Canada. Cindy Ertman contributed a chapter titled “Answering The Wake-Up Call.”

Cindy Ertman Final 2A dynamic speaker, author, coach, TV host and success strategist, Cindy Ertman is CEO and Founder of The Defining Difference, a success based coaching and training company devoted to helping people master the power of intentional choice to create a defining difference in their own lives.

After being acknowledged as one of The Top 100 Most Influential Mortgage Executives in America by Mortgage Executive Magazine for 3 years in a row and years of inspiring growth in her industry, Cindy has now dedicated her life to empower the growth of others. She has developed a track record of helping high achievers shift the way they see the world and expand their vision of possibility by teaching them her personal success approach called The Defining Difference®.

Her coaching and training programs help her clients get more out of life by making powerful, intentional choices to propel their income and achieve their peak performance, nurture their health and wellness, build connected relationships and reduce stress by removing the blocks that limit their potential.

Cindy is a catalyst for transformation. Her passion is teaching men and women alike –who have achieved a certain level of success – and now are searching for something more – how to make intentional choices that inspire a shift in commitment, motivations and success habits to drastically shift results. She supports them in bridging their GAP (Goals Aligned with Purpose) so that they can positively impact the course of their future.

CelebrityPress™ describes the book:

Success is a concept universally embraced but individually defined. Our definition of success truly depends on our individual goals. For example, your goal might be monetary, a physical accomplishment or a moral achievement. To flesh out this topic, we are adding a few comments made by famous and successful people in diverse fields – similar and familiar concepts to those put forward by the Premier Experts® in this book.

 Success is to be measured not so much by the position that one has reached in life as by the obstacles which he has overcome while trying to succeed.

~ Booker T. Washington

You can succeed best and quickest by helping others to succeed.

~ Napoleon Hill  

The difference between a successful person and others is not a lack of strength, not a lack of knowledge, but rather a lack in will.

~ Vince Lombardi

 Nothing can stop the man with the right mental attitude from achieving his goal; nothing on earth can help the man with the wrong mental attitude.

~ Thomas Jefferson

In our New Economy, the acquisition of success has been reformatted somewhat by business and industry even though its principles remain the same. The Electronic Revolution has changed the economic landscape as much as the Industrial Revolution. We now live more and more in “real time” and expect others to do the same. This era of instant communication has changed the ways in which we communicate and expect responses.

To succeed today, it is useful, perhaps essential, to have a mentor. Errors will be made, but to minimize them will speed up your journey. The Premier Experts® in this book will help you along the way. They have been there and know the road. Who would be better to guide you? They will illuminate your path to The Soul Of Success…

After such a successful release, Cindy Ertman will be recognized by The National Academy of Best-Selling Authors™, an organization that honors authors from many of the leading independent best-seller lists.

Click HERE to order a copy of The Soul of Success Volume 2

A portion of the royalties earned from The Soul of Success Volume 2 will be given to Entrepreneur’s International Foundation, a not for profit organization dedicated to creating unique launch campaigns to raise money and awareness for charitable causes.

More About Cindy Ertman:

In early 2015, Cindy joined 3 other amazing hosts for the conscious-edge, thought leading talk show called Wake Up! The show is focused on supporting and empowering women to lean into a bigger conversation in order to wake up their minds, wake up their bodies, and wake up their souls.

She is a founding and active member of the Association of Transformational Leaders (ATL) which is a forum for individuals of significant influence in artistic, academic, social, political, corporate and humanitarian endeavors, devoted to doing transformational work in their respective fields.

Cindy graduated from University of the Pacific in Northern California, but is a native of Southern California. Cindy’s top priority is her three adult children and she also enjoys spending time with close friends and family.

Cindy’s soon to be released on-line training course, ‘6 Weeks to Total Success’ and her groundbreaking new book, The Defining Difference®, to be released in 2016, teaches her proven success formula that she has used to catapult her achievements throughout her life – both personally and professionally.  To learn more about Cindy’s Coaching, Training or Speaker Services, please email Cindy at [email protected] or visit

About Celebrity Press™:

Celebrity Press™ is a leading business, health and wellness book publisher that publishes books from thought leaders around the world. Celebrity Press™ has published books alongside Jack Canfield, Brian Tracy, Dan Kennedy, Dr. Ivan Misner, Robert Allen and many of the biggest experts across diverse fields. CelebrityPress™ has helped launch over 1700 best-selling authors to date.

Learn more at



Kasey Kalchert

Dicks and Nanton Celebrity Branding Agency®


[email protected]

Posted Under: Celebrity Press, CelebrityPress, Soul of Success Vol 2