Roe Hubbard, President & Founder of SpotlightDealers.com and CEO of Members Only Automotive, The #1 endorsed sales event company in the world, outlines the specifics of multi-channel marketing and how his Spotlight Dealers program takes advantage of this strategy for his clients.

Chicago, Illinois — June 27, 2016 — Successful entrepreneur and automotive marketing expert Roe Hubbard recently published a new article, “Multi-Channel Marketing and What It Does for Your Business.” In this piece, he explains multi-channel marketing, its benefits, and how it is implemented in his Spotlight Dealers program.

While he gives the exact definition of multichannel marketing, he also provides a concise summary, “Generally speaking, multichannel marketing meets the customer where they already are. This is going where the traffic is, instead of trying to pull all the traffic to you.”

Hubbard then goes on to share some of the specific ways multi-channel marketing can help your business gain additional comprehensive insight that allows you to gain and retain more customers and sales.

He also elaborates on some of the challenges of multi-channel marketing and how his company can help mitigate those issues by handling your multi-channel strategy for you.

The full article can be found here: http://www.spotlightdealers.com/multichannel-marketing-and-what-it-does-for-your-business/

About Roe Hubbard

Roe Hubbard, is a best-selling author, Spike TV and A&E celebrity Automotive Sales host, the Leading Expert Trainer & Promoter for retail car business, AND founder of the #1 endorsed sales event company in America.

Members Only Automotive, also known as The MOA Group, Is an elite group of Spotlight Dealers showcased in the US.  For mass media, he’s featured his Spotlight Dealers of America in major publications such as Forbes, USA Today, and Wall Street journal, and national coverage on Fox, ABC, NBC, and CBS.

Roe Hubbard created and founded the “For the Community” Spotlight Dealer program, the 1-week Community event, with a spotlight dealer Host, partnered with a local Spotlight charity, and features them on over 150k Car & Buyer magazines, with local news media coverage for direct media and promotion, which has produced millions in additional profits for his Spotlight Dealers & has raised hundreds of thousands of dollars for Spotlight Charities’ local non-profit organizations.

Roe is also a Mega-Speaker/Trainer for the automotive industry and helps thousands of sales departments across the country reach their goals.  Roe lives in Chicago, IL, married to Brittany Hubbard, and has 2 sons, Mason & Landon, and 2 daughters, Julia & Avery.