Entrepreneur and trainer of trainers Dr. Andreas Boettcher shares his secret to attracting the right types of clients for little to no startup cost: compelling and memorable “trademark talk” events.

SAN DIEGO, CA —December 5, 2014 — Author and serial Dr. Andreas Boettcher published a new article entitled “The Only Business Tool You Can’t Live Without: A ‘Trademark Talk.’” In the post, he explains why carefully crafted public speaking events are essential to the success of entrepreneurs, solopreneurs, and consultants.

Boettcher says, “It’s deceptively simple but highly effective: The difference between outrageously successful entrepreneurs, solopreneurs, and consultants and those who are not is that the successful professionals all have a ‘trademark talk’ … I developed a tactic I call ‘A Trademark Talk That Sells!, a powerful 30-60 minute talk that delivers great value, demonstrates what I do, and by the end, has my ideal clients excited, eager and willing to do business with me on the spot.”

Dr. Andreas Boettcher is a world-renowned speaker, sales expert, and author with multiple million-plus dollar businesses to his name. The former Director of Sales for Peak Potentials Training, Dr. Andreas led all aspects of sales, building a new million-dollar sales team from scratch and overseeing offers presented from the stage, including scripting. As a three-time Iron Man athlete and 50-time triathlete, Dr. Andreas draws from his self-discipline and business acumen to tell compelling stories of inspiration, motivation, and commitment and to help others do the same.

Read the whole article here. http://www.drandreas.com/blog/business-tool-cant-live-without-trademark-talk/

About Dr. Andreas Boettcher:

Author of Amplify Your Talk: How to Instantly Attract New Clients in Less Than an Hour With Virtually No Marketing Costs and renowned international speaker, Dr. Andreas Boettcher has shared his sales and public speaking expertise with entrepreneurs, service professionals, and experts worldwide. Dr. Andreas is a successful entrepreneur with multiple million-plus dollar businesses to his name. The former Director of Sales for Peak Potentials Training, Dr. Andreas led all aspects of sales, building a new million-dollar sales team from scratch and overseeing offers presented from the stage, including scripting.

Dr. Andreas has personally delivered over 1,000 presentations and shared the stage with best-selling authors such as Dr. Deepak Chopra and Tony Robbins. He continues to work with Success Expert Brian Tracy, leading and training his team of Certified Trainers. Dr. Andreas offers workshops and trainings for professional sport teams in the NBA, NHL, NFL, and MLB, teaching relationship-based selling skills in order to customize the fan experience while building long-term relationships with their fans.