Vince Ferraro, marketing expert, has recently signed a publishing deal with CelebrityPress along with business and sales legend Tom Hopkins and a select group of leading business experts to release “In It To Win It”

San Diego, CA – July 26, 2012 – Vince Ferraro, General Management Executive and VP of Global Strategy and Marketing for Kodak’s Consumer Digital Group and Corporate Marketing, has joined with a select group of the world’s leading business experts and best-selling author and speaker, Tom Hopkins, to publish the forthcoming book titled In It To Win It: The World’s Leading Experts Reveal Their Top Strategies for Winning in Business and in Life! Nick Nanton along with business partner, JW Dicks, recently signed a publishing deal with each of these authors to contribute their expertise to the book, which will be released under their CelebrityPress® imprint.

Vince Ferraro is a general management executive and VP of Global Strategy and Marketing for Kodak’s Consumer Digital Group and Corporate Marketing. As the marketing leader for one of the most iconic, recognized brands in the world, he is responsible for branding, advertising, communications, PR, social media, Kodak.com, and the e-commerce store and provides oversight and marketing leadership to Consumer Business, which includes product categories such as digital and video cameras, scanners, picture kiosks, and inkjet printers. He joined Kodak in November 2010 and also served as Vice President of Global Marketing for Kodak’s Digital Printing Solutions Group. He was previously Vice President of Global Marketing for Hewlett‑Packard’s LaserJet business unit.

Mr. Ferraro is a frequent speaker at such groups as the Silicon Valley Venture Capital Association, the CMO Council, Lyra, and various business networking groups and other industry events. He also speaks on technology marketing topics and how to utilize social media, such as LinkedIn, to its best advantage and help others find new employment opportunities and create and deliver world-class personal brands.

In It To Win It: The World’s Leading Experts Reveal Their Top Strategies for Winning in Business and in Life! will feature entrepreneurs and professionals from around the world revealing their top secrets on an array of subjects ranging from health, wealth and marketing, to business success.  Some of the topics covered in the book include meeting client expectations, luxury home marketing, growing your virtual business, keys to highly successful marketing leaders, thinking like an owner, re-engineering your sales force, the psychology of sales and creating loyalty, among others.

For more information about Vince Ferraro, visit http://www.vincentferraro.com

About Vince Ferraro:

Mr. Ferraro has more than 25 years of experience building, managing, and growing a variety of lines of high technology hardware, consumables, and software businesses both domestically and internationally for venerable, iconic brands. In previous roles, Ferraro was VP of Marketing for HP’s Business and Imaging group and HP’s consumer lines of business, which included digital cameras, photo printers, scanners, and DeskJet-, Photosmart-, and OfficeJet-branded products. He developed HP’s first Windows- and Mac-compatible color inkjet printers—the PaintJet and PaintWriter product lines—and helped establish HP’s wide-format plotter business with the introduction of the 7600 Series product line.

Mr. Ferraro has received a B.S. in business administration (cum laude) from San Diego State University and a M.B.A. from the W.P. Carey School of Business at Arizona State University. He is also a graduate of Stanford University’s Strategic Marketing Management Program. Mr. Ferraro has consulted with a variety of nonprofits, established businesses, and start-ups to increase the effectiveness of their business strategies and marketing plans. He sits on the North American Board of Advisors for the CMO Council, San Diego State University School of Business Advisory Board, and is a domain expert in the Connect Springboard Program.

About Celebrity Press®:

Celebrity Press® is a business book publisher that publishes books from thought leaders around the world. Celebrity Press® has published books alongside Brian Tracy, Jack Canfield, Dan Kennedy, Dr. Ivan Misner, Mari Smith, and many of today’s biggest experts across many diverse fields.

If you’d like to learn more about Celebrity Press® or to see if we’re a good fit for your book project, please visit http://www.celebritypresspublishing.com/contact-us

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Contact:

Rachel Billy

Dicks and Nanton Celebrity Branding Agency®

800-980-1626

[email protected]